As a mother of a two-year-old boy and a Sr. Account Executive at a marketing communications firm, I am loving that Kia just produced and presented a Super Bowl ad using my son’s favorite Nickelodeon character, Muno.

Kia had a bang-up year in 2009: sales grew a whopping 9.8%, while most other automakers were floundering in the red. Now, Kia is hoping to capitalize on that forward momentum with its first ever Super Bowl ad, featuring “Muno” from Nickelodeon’s Yo Gabba Gabba TV show on a cross-country road trip in the 2011 Kia Sorento.

For those of you who have not been exposed to Yo Gabba, Gabba & Muno it is the craziest and most addicting children’s show on Nick right now.