Sustainability is a hot topic with investors not only from a financial perspective, but also from environmental and social perspectives as well.

As little as five years ago, being environmentally sound was thought of as costing money and negatively impacting shareholder value. However, today analyst and savvy investors have recognized that those companies who have Environmental, Social & Governance (ESG) programs in place outperform the general stock market by 25%. In addition, 72% of these companies outperformed their peers . . . all of which translates into greater shareholder value.

Sustainability is a passion of mine. And at Mentus, we always speak to our clients about the value of establishing an ESG program and then conveying that value to key stakeholder constituencies in a strategic and consistent fashion, even if it is “baby steps” at first.

If you would like to learn more about how to establish and communicate an ESG program for your company, please contact me: lfisher@mentus.com