Napz, an all-natural sleep aid was just a concept when NaturallyU came to Mentus. Together we chose to wake things up in a big way.
- Branding + Design
- Marketing + Advertising
- Web + Video
Product Website with e-commerce
An alternative to over-the-counter sleep aids, Napz wanted to focus on positive outcomes of an all-natural product to induce short-term sleep. Mentus created a brand that reinforced these benefits.
e-commerce and conversion
The positioning request from this startup founder was to create an all-natural sleep aid brand that was attractive to mothers, business travelers, shift workers and those looking for an all-natural sleep aid.
The Napz visual platform created a bright, fresh environment to sell a new product to the market.
Creating a clean, modern identity, we developed various logo configurations, attention-grabbing packaging, a sales-funneled website, event graphics, online advertising and social media branding to get the ball rolling.